📊 Calculator · Business case

ROI Calculator · Digital Transformation

Excel with the complete business case to present to your board.

excel 📄 Excel · 2 hojas ⏱ 15-20 minutos 100% free

Last updated: May 26, 2026

📥 Free download

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Who is this for

If you identify with any of these profiles, this is for you.

📈

CFO presenting to board

You need a clean financial case to defend a 6-figure tech investment.

👔

CEO seeking investment

You will request budget approval from shareholders and need solid, defensible ROI.

🎯

CMO with large pending investment

You will invest in Marketing Automation / CRM / Data Platform and need to show expected ROI.

What you'll learn

Key takeaways.

  • Structure a business case that a financial board accepts without objections
  • Not forget any key cost component (training + change management are often omitted)
  • Quantify 5 different types of benefit
  • Calculate Year 1 ROI vs 3-year net benefit
  • Defend the payback period if questioned
  • Know when NOT to invest

Table of contents

Exactly what's inside.

01

Section 1: Initial investment (4 inputs)

Software, consultancy, training, hardware

02

Section 2: Recurring costs (2 inputs)

SaaS licenses + annual support/maintenance

03

Section 3: Annual benefits (5 inputs)

Hours saved, error reduction, sales increase, retention, logistics savings

04

Board-ready final KPIs

Year 1 ROI, Payback in months, 3-year net benefit

05

Sheet 2: How to interpret

Benchmarks for good/bad ROI, what to do if payback is high

💡 Why we built this

The story behind the resource.

""We need a business case for the board" — phrase we hear weekly. This calculator gives you the format and formulas a board accepts without discussion."

— COBIZ Team

How to use it

It's not just downloading. It's using it well.

1

1. Fill with CONSERVATIVE estimates

Not optimistic. If it holds with conservative estimates, it is solid.

2

2. Share draft with CFO

Ask them to question each number.

3

3. Print the Calculator tab

On one page, without "How to interpret" tab.

4

4. Re-validate in 12 months

Compare projection vs reality.

⚡ After this resource

Want to go from "generic framework" to diagnostic of your company?

This resource gives you the framework. COBIZ Analyst gives you the real diagnostic of YOUR company with an executive dossier in 24 hours. From $24.99 USD.

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