Fintech

Growing Fintech: SEO + CRM = attributable revenue

B2B Fintech did not know how much it cost to acquire a customer because ads and CRM were disconnected.

+22%

conversion rate

-35%

CAC

organic traffic

The challenge

They invested $50K/month in Google Ads and Meta without knowing which campaigns generated real revenue. The CMO made decisions by intuition.

We connected their ads to HubSpot CRM via UTMs and custom events. We implemented technical SEO that doubled qualified organic traffic.

Let's discuss how to replicate these results in your company.